Spraying Bars

Launching LYNX’s first campaign utilising TikTok, ‘Spraying Bars’ sees Aitch perform a freestyle he wrote for the campaign, joined by fellow Lynx ambassadors Anthony Joshua, Chunkz and Calfreezy in an invitation for fans to jump on, duet and create their own versions. Crush developed the idea to further activate our Lynx ambassador partnerships by tapping into a cultural trend on a platform our Lynx Guys are actively engaged in. The track was also made available on all DSPs and Aitch created a Spotify Playlist for the brand.