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Carté D’Or // Pixie Lott

// Summary

We helped Carté D’Or launch a summer promotion to win tickets to see top theatre shows in London’s West End. Tied in with the launch of their new Layered Dessert tubs, the brand sought to capture a younger segment of their audience with a lifestyle asset that related to their theatre partnership and Carte D’Or now being widely available in London theatres.

We worked with Pixie Lott to launch a set of partnered assets to serve both brand advertising goals and Pixie’s audience.

Credits

Brand Carté D'Or
Channels Digital
Featured Talent Pixie Lott
Creative Director Mike Dowuona
Brand Account Lead Mike Dowuona
Creative Producer Jez Hughes
Supporting Agencies Mindshare