Big Night In

feat. Pixie Lott

We helped Carté D’Or launch a summer promotion to win tickets to see top theatre shows in London’s West End. Tied in with the launch of their new Layered Dessert tubs, the brand sought to capture a younger segment of their audience with a lifestyle asset that related to their theatre partnership and Carte D’Or now being widely available in London theatres.

We worked with Pixie Lott to launch a set of partnered assets to serve both brand advertising goals and Pixie’s audience.

Feature Video


Project Credits


  • Channels: Digital


  • Creative Director: Mike Dowuona
  • Brand Account Lead: Mike Dowuona
  • Creative Producer: Jez Hughes
  • Supporting Agencies: Mindshare

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