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BRAND PARTNERSHIPS Burger King has announced a partnership with UK Youth, a charity that helps young people in the UK to gain access to opportunities.

Twitter 40% Revenue Drop Elon Musk’s October invasion of Twitter has led over 500 advertisers to pause their spending with Twitter. Leading revenue to drop

With the release of the Beyonce IVY PARK TOP TEN 2000 sneaker, Adidas is attempting to reinstate its authority in cultural partnerships following a rocky

Corteiz x NikeLondon Streetwear brand, Corteiz announced their partnerships with Nike. The Corteiz Alcatraz logo was displayed over the front of Nike’s most famous Oxford

Reportedly, Hootsuite states that 13% of Instagram’s audience is 45 and over. Have we all been forgetting about our mature audiences? L’oreal has honed into this niche

As Mastercard celebrates its 25th anniversary, sponsoring the Brit Awards. The ceremony has received criticism since only male artists were included in the ‘Artist Of

In yet-another effort to become the full-service plug-and-play platform for culture, TikTok has launched a new feature called ‘The Talent Manager Portal’, which will allow

BTS MEMBER JIMIN IS DIOR’S LATEST GLOBAL BRAND AMBASSADOR Back in Summer 2022, fans went into a frenzy as the biggest band in the world

We’ve come a long way from the early 00s wave of ambassador joint ventures, which saw every rapper producing an alcohol brand, into a world