Poet and comedian, Tim Key, has taken a unique speaking gig in the new Princes Tuna ‘Fish For Greatness’ campaign. The advertisement, which focuses on a hand coming out of the deep blue ocean with a tin of tuna, features a voiceover by Key that initially follows the flow of a poem until he shifts gear and in his usual comedic style encourages people to try the tuna “on top of a spud”. The quirky and tongue-in-cheek campaign is set to Claude Debussy’s Claire de Lune.
